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	<title>Leads Club Los Angeles &#187; building client trust</title>
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		<title>Sales and Entrepreneurs</title>
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		<pubDate>Fri, 11 Jul 2008 15:32:29 +0000</pubDate>
		<dc:creator>Traci Smith</dc:creator>
				<category><![CDATA[Events]]></category>
		<category><![CDATA[Add new tag]]></category>
		<category><![CDATA[building client trust]]></category>
		<category><![CDATA[custome loyality]]></category>
		<category><![CDATA[referrals]]></category>
		<category><![CDATA[reputation]]></category>
		<category><![CDATA[Secrets to Selling]]></category>

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		<description><![CDATA[It is rare to be an entrepreneur or&#160; even a CEO of a company without being a salesperson.&#160; As small business owners we are always selling.&#160; I have discovered some small steps that can lead to big rewards in selling.
You are not important.&#160; The challange is to&#160;create conversations for &#160;others so that they&#160;see the value&#160;of [...]]]></description>
			<content:encoded><![CDATA[<p>It is rare to be an entrepreneur or&nbsp; even a CEO of a company without being a salesperson.&nbsp; As small business owners we are always selling.&nbsp; I have discovered some small steps that can lead to big rewards in selling.</p>
<p>You are not important.&nbsp; The challange is to&nbsp;create conversations for &nbsp;others so that they&nbsp;see the value&nbsp;of what we offer.&nbsp;&nbsp;It&#8217;&#8217;s like you want to see the&nbsp; lightbulb&nbsp;go off in their eyes.&nbsp;&nbsp;Let them shine.&nbsp; Appreciating and understanding our customers or potential customers is key.&nbsp;Our personalities or style is secondary.&nbsp;</p>
<p>Your reputation is your greatest advantage.&nbsp; You may not be important, your reputation is vital to your success.&nbsp; It&#8217;s not product, price, or service.&nbsp; Everything comes from your reputation.&nbsp;You build reputation by building honor, trust, keeping your word, being on time to meetings, doing what you said you would do.&nbsp; Reputation will build you strong referrals, customer loyalty and honest communcation with your clients.</p>
<p>Good Luck and Good Sales to you!</p>
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